In a statement, Geico described the new brand platform as a “shift to emotional value built on both connections and ...

As its 17 million policyholders know, Geico is an auto insurance company with a gecko spokesman. As financial analysts know, ...

The GEICO lizard was created in a stroke of advertising genius in 1999 by the Martin Agency in Richmond, Virginia. The company was working with GEICO to find a hot new mascot, and the gecko came about ...

The GEICO Gecko is arguably one of the greatest and possibly one of the most recognizable "spokes-animals" of all time. But exactly who is the voice behind that charming green CGI reptile who is able ...