In contrast, linear TV is estimated to have seen a marginal drop in viewership to 689 million in Q3CY25, compared with 705 ...
The report is a quarterly estimator, built on a rolling sample of 87,000 consumers, providing updated reach and frequency metrics, cross-media interactions, and category-linked behaviours ...
India's rural economy rebounded in late 2025, with increased consumption and income following GST rate cuts. The NABARD ...
India’s unemployment rate declined to 5.2% in the July–September 2025 quarter from 5.4% previously, driven by rural job gains during the monsoon season, according to the Periodic Labour Force Survey ...
Technology is revolutionizing India's FMCG distribution, enabling brands to reach millions of rural households. With increasing internet penetration and digital adoption, rural India is emerging as a ...
On November 20, 2019, I wrote for The Indian Express on “A Greater Ease of Living.” I had argued that discussions of rural ...
The Pioneer on MSN
Rural India roars back as household consumption hits record highs
India's rural economy is witnessing a boom due to increased purchasing power, rising incomes, stronger consumption and ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback