The concept of “Blind Date with a Book” (BDWAB) is not new, but a recent article in the New York Times magazine highlights a growing trend among booksellers who are experiencing the benefits of this ...

Bookstores say customers love “Blind Date With a Book,” which masks a book’s real cover and lets readers discover what’s inside. Bookstores say customers love “Blind Date With a Book,” which masks a ...

Turn this fun surprise into an exciting gathering with fellow book lovers. Most readers do their homework when it comes to choosing a new book—they read reviews, research the author, maybe even scan ...