How APIs extend data access and automation in Google Ads and Meta Ads

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...
Yahoo Finance

Meta Updates Marketing API to Capitalize on Advantage+ Placements

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Meta has announced a technical update to its ...
TechCrunch

Shopify’s Marketing Events API shows merchants what marketing actually does

Shopify is announcing a number of new APIs for developers at its annual Unite developer conference in San Francisco today, but the new Marketing Events API might be the most interesting, especially ...
Marketing Dive

Pinterest opens influencer API to third-party platforms

Pinterest announced in a blog post that it is making its content marketing API available to third-party influencer marketing platforms. This will give marketers and influencers the ability to work ...