Learn how to coordinate email and SMS campaigns for small businesses by using each platform effectively and automating with ...
Over-mailing can backfire: Emailing your customers regularly is a cornerstone of good email marketing, but more emails ...
Columbia Daily Tribune on MSN
CC Biz Buzz: Dos and don’ts for using AI in digital marketing
Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...
The brands that will truly lead aren’t the fastest adopters of AI; they’re the ones that use it with intention, guided by ...
These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...
Brands most likely to win future holiday marketing seasons will treat them as a live lab instead of a once-a-year scramble ...
Franchise AiQ’s Coordination Strategies for Franchise Networks Evergreen, United States – December 22, 2025 / Franchise AiQ™ ...
According to Barber, many businesses already have strong foundations, internal teams, and a clear sense of identity, but they ...
Marketing hype is calling everything an agent, but mislabeling automations or souped-up chatbots as agents is a governance ...
Ghana achieved a historic milestone in 2024, generating $4.8 billion in tourism revenue whilst welcoming 1.288 million ...
Indian brands to rethink how they looked and what change really meant, with rebrands. Design experts dissect what worked and ...
Jobspring LLC is a rapidly growing home service performance marketing firm that aims to reshape how contractors scale by ...
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