Vol. 40, No. 3 (153), Special Issue: Methods of Innovation Research: Qualitative, Quantitative and Mixed Methods Approaches (2015), pp. 233-257 (25 pages) The term "innovation" has become commonplace.
Business owners are constantly gathering information to help develop strategies to improve marketing and sales. Ultimately, the goal is to improve the bottom line, with better targeting of a company's ...
This course provides a broad introduction to carrying out qualitative research and how to apply qualitative methods to a range of contexts and study designs. We draw on the expertise within the ...
Dr. Fiona Dobbie is a Senior Lecturer and Director of Research for the Usher Institute at the University of Edinburgh. Fiona is an applied qualitative and mixed method researcher working in health ...
As a researcher who has used a wide variety of methodologies, I understand the importance of acknowledging that we, as researchers, do not pick the methodology; rather, the research question dictates ...
What are the differences between gathering and analyzing quantitative and qualitative information? Better yet, how can you develop these skills and use this knowledge in a real-world job? Quantitative ...
Quantitative research relies on analyzing statistical data, while qualitative research focuses on answering important business questions, including discovering why customers select products or ...
The onset of menstruation has proven challenging for girls in school, with absenteeism, missed class time, reduced participation, teasing, fear, shame, and risky adaptive behaviours among the most ...
If you are a UB doctoral student (UB master's students may seek permission to enroll) looking for advanced training in qualitative methods or looking to apply research skills to address specific ...
This course is compulsory on the MRes/PhD in Management (Employment Relations and Human Resources) and MRes/PhD in Management (Organisational Behaviour). This course is available on the MPhil/PhD in ...