Nike is facing a trademark lawsuit over its Total 90 line after a third party registered the abandoned brand, potentially complicating its World Cup plans.

If there were ever a moment when basketball’s future stopped pretending to knock and instead rang the doorbell with authority ...

The Fever star was featured in a Nike commercial on a marquee sports day with NFL and NBA games in anticipation of a ...

Sweden’s most iconic football player, Zlatan Ibrahimović, is often known for his financial wealth and status. His net worth ...

Indiana Fever guard Caitlin Clark debuted her new signature apparel in a star-studded Nike commercial on Christmas Day 2025.

The 2025 NFL regular season is about to come to a close, and what a season it has been. Ups and downs, highs and lows, and so many devastating injuries ...

College football has entered a new era where the roar of the crowd isn’t the only sound shaping the game, brand deals are ...

The post Tariffs Are Leaving Fewer Footballs, Golf Clubs, and Toys Under the Christmas Tree appeared first on Reason.com.

Nike's new CEO, Elliott Hill, made significant moves in 2025 to turn around the struggling sportswear brand, including a ...

EUGENE - The Oregon Ducks’ uniforms stole the spotlight in the first round of the College Football Playoff. Long celebrated for their innovative Nike designs, t ...

After Kiffin jilted Ole Miss for LSU, the Rebels faithful needed someone to direct their adoration to and they did so ...

Oregon is back in the CFP for a second straight year, continuing its rise under fourth-year coach Dan Manning with an 11-1 ...